“Made in China” needs more than ad campaign
In the recent year, we often heard news about polluted food, drinks and toys etc. Most of them are made in China. This made the credibility of the firms in China sullied. Because people become mistrust of the goods made in China, they turn to buy things made in other countries with reputation.
For example, tainted milk has become sensation for a while. The producers used chemicals to act the protein in the milk powder in order to pass the test the quality by the government. Hence, the producers could gain a large profit by selling low quality milk powder. Those tainted milk powder caused a lot of babies sick and even died. These made people all over the world shocked. How can those producers ignore the life of babies in order to gain profit?
Then, more and more brand name milk powder produce firms have got into rumor. One of them even approved by country. Hence, people lost their faith of goods made in China.
Until now, government has not made a clear standard for all the goods produced in Mainland China, especially food and drinks. Therefore, many firm still produce low quality goods. This affects our life directly. If government still do nothing with the control of firms, the quality of goods will get lower and lower. Finally, no more consumers will buy the goods made in China. Even though government makes reassurance of the quality, people lose their faith forever.
In my opinion, government should set up more severe punishment for those firms which produce fake or low quality goods. Also, government should set a higher standard and check more frequently so that can make sure none of the low quality goods were exported. These can rebuild the confidence of the consumers too.